Sweet Ride USA
My web series about riding bikes and eating desserts.
A couple of years ago, I fell in love with the bike culture of Los Angeles which led to the creation of my dream project, Sweet Ride USA. Every day here in LA, you can find a group bicycle ride for just about any reason – fast roadie rides, night time adventure rides, fixed-gear party rides or city discovery rides. Turns out a lot of these random trips begin and end at donut shops. Being a life-long dessert addict, the combination of exploring your city by bike while searching for its best desserts (and burning off all the calories in the process) seemed like a great idea for a show.
My friend and documentary filmmaker Debra Matlock loved the idea, so we partnered up and got started. The whole thing is homemade – Debra and I collaborate on the show concepts, she edits the show and I act as host, do the graphic design, branding, the website and all the social media. Oh, and I wrote and sang the theme song. That’s not to say we do it all – we have some awesome friends who help out whenever they can, too.
We’re working to get Sweet Ride USA on TV or to partner up with a great online content network so ultimately we can travel the whole damn planet to meet the world’s great bicycle cultures – while going to town on their donuts, of course.
You should check out the show, read the blog, like us on Facebook, follow us on Twitter and Instagram or sign up for the Sweet Emails mailing list. Hopefully, we’re making something everybody – not just bike people – can enjoy.
Here’s Sweet Ride USA Episode 2
We Got Press!
Here’s some extra pics from Bicycling Magazine’s Mathew Scott